One Picture Is Worth A Thousand Words


Every now and then you get to participate in something great. The picture below is taken from our recent lecture – the third of seven we do. The subject is, of course, music business management – this time the story of the artist and the online presence associated with it. Given that the case in hand is a multi-faceted entity and at times a difficult subject to grasp, we received a well-analyzed set of related information.

One picture is a worth thousand words
© Inkeri Autio







However, this is not the reason why I’m writing this story. No – this is about the atmosphere the students at their most receptive can create. Despite these unprecedented times and the limitations it has created,  released energy was present every moment. And yes – it is all reciprocal. Every lecturer knows how it feels to have it.

One picture is worth a thousand words. I hope the picture conveys the feeling from the ‘classroom’. I thought that a 4-hour lecture with 40 students might be hard to keep interesting. How wrong I was. Of course it would be great to have a live audience, but there’s absolutely nothing wrong with these remote connections. The same way, these are encounters too.

We still have four sets left. We are excited as we get the whole Delta Enigma in the next lecture. With them, we go through the things how the artist and the manager are running their every day business. Against this background we get closer to the point. We are not doing anything artificial, but this meeting in the form of a ‘lecture’ will deal with the release of the band’s upcoming single, Venom, and related preparations. At the same time, we will establish an inherent continuum. This lecture will be followed by Jack McConnell. Melba Culp’s leader, who will talk about the division of labor between the artist and the manager in the modern days. To get a better picture,  the management should be positioned and standby for several alternative settings. The artist’s presence sheds a different kind of light how to handle these situations.