If the artist’s intention is to tell his or her story, the strategic considerations must be taken into account in the narrative. It is not one and the same thing what the artist tells, if the story aims to influence the artist’s prospects or the artist’s image requires it. Part of that strategy is […]
Footwork in this context does not mean the true meaning of the word – it is more of an association. Footwork is the easiest aspect to present as one of the most important phase of a career in the early stages. Footwork is synonymous with the responsibility of everyone their own career. In the […]
When we are approaching the music industry as a business, we are dealing with quite an ingenious revenue generation model and logic. The strong role of copyright or the meaning of ’footwork’ plays a significant part in it. To an unacquainted viewer, this can be a challenge. The idea behind the music business is […]
